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Martine Lesponne

Martine Lesponne

Business Development Executive

Strategy
Leadership
International
Communication
Digital
Student Available
I am an experienced business development executive and a digital ambassador willing to implement and develop growth opportunities in existing and new markets.
After diverse sales and development job positions in B2B and B2C markets, I am convinced of customer centric approaches.
With strong team spirit, I have built management capabilities and strengthened leadership and communication skills in an international environment.
For the coming year, I would also be happy to support any company to initiate or achieve digital projects in any fields: global, sales, marketing, communication. An internship is possible through my current student status at ESSCA Business School in Paris.

Head of Business Support Department

French Chamber of Commerce Singapore, association of 750 company members
2014 to 2018
  • Supporting French startup, SME and MNC companies entering the Singaporean market
  • Defining strategy, implementing marketing, sales, communication including web and social media.
  • 120 clients, 650 kEuros budget and a margin growth of 10%
Learn more

Business Development Coordinator

RDT Poitou Charentes, a B2B public network
2011 to 2014
  • Coordination of a network of 80 Business Development Managers promoting innovation
  • Defining strategy, implementing communication plans including web and social media
  • Supporting SMEs to innovate through project management approaches
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Business Development Manager

CCI Deux Sevres, a B2B semi public organism
2008 to 2011
  • Developing a SME portfolio of 100 C level contacts in diverse industrial sectors
  • Strategy diagnostics identifying rooms of improvement for commercial and industrial efficiency
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Sales Manager

SOCOPA Group (BIGARD)
2005 to 2008
  • In charge of a 500 hyper and medium size supermarket portfolio
  • Achieving sales objectives and volume goals through les execution of account plans and brand strategy. Increase sales turn over 6% in volume/year
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Product Manager

SOCOPA Group (BIGARD)
2001 to 2005
  • In the national sales department, managing 500 brand products in terms of image and reputation
  • Coordinating industrial launch of new products on 3 production sites in France.
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Head of Research and Technical Centre

ISIPCA, an international institute for Perfumers, Cosmeticians and Flavorists
1998 to 2001
  • Setting up a new offer of services in R&D, implementing marketing and commercial plans
  • Selling and coordinating industrial contracts with scientists from University and professionals
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  • Web strategy, SEO copywriting for websites and social media, content management, social networking
A professional training course through ESSCA Business School continuous education program, the support of the Institute of Digital Marketing in Paris
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PhD in Food Science

AgroSup Dijon

1989 to 1994
  • French: mother tongue
    Expert
  • English: professional
    Advanced
  • Italian: basics
    Notions
  • Chinese: basics
    Notions
  • Marketing and Sales
    Goal oriented with an entrepreneurial attitude
    Advanced
  • Partnership strategy
    Defining a partnering approach and to manage multiple contacts
    Good
  • Team management
    Good
  • Project Management
    Advanced
  • Digital communication
    Advanced
  • Digital strategy
    Advanced
  • Digital marketing
    Intermediate