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Martine Lesponne

  • Strategy
  • Leadership
  • International
  • Communication
  • Digital

Professional Status

Student
Available

Contact

About Me

I am an experienced business development executive and a digital ambassador willing to implement and develop growth opportunities in existing and new markets.
After diverse sales and development job positions in B2B and B2C markets, I am convinced of customer centric approaches.
With strong team spirit, I have built management capabilities and strengthened leadership and communication skills in an international environment.
For the coming year, I would also be happy to support any company to initiate or achieve digital projects in any fields: global, sales, marketing, communication. An internship is possible through my current student status at ESSCA Business School in Paris.

Experience

Business Development Coordinator

RDT Poitou Charentes, a B2B public network
2011 to 2014
Responsibilities completed
  • Coordination of a network of 80 Business Development Managers promoting innovation
  • Defining strategy, implementing communication plans including web and social media
  • Supporting SMEs to innovate through project management approaches
Detailed Description
  • a 10000 company portfolio at a regional level with 1000 ‘innovation’ meetings with companies organized by the network per year
  • In a hardly reducing public finances' context, setting up a new strategy and a communication plan for RDT with a new website on WordPress, press relation and social media strategy and implementation working with a consultant and coordinating web prescribers-
  • Solving innovation or technological problems for 100 companies/year : embedding culture of project management, finding technical and financial resources. Number of supported companies has increased by 30%.
Company Description

RDT is for Réseau de Développement Technologique. It was a regional public financed French Innovation and Technical Network of 80 business development managers